Ram's Red finally opts for an OTT release; will premiere soon on Amazon Prime Video
Ram Pothineni teamed up with director Kishore Tirumala for the third time and their project RED will soon release on Amazon Prime Video as the option for a theatrical release got ruled out in the current situations.
By Thulasi Ram, August 14, 2020 14:02 IST
Due to the coronavirus pandemic, many film releases got put on hold. The theaters are under the lockdown for the last five months. Holding releases for a longer time will increase the financial burden of the producers. Thus, some of the makers are releasing their movies directly on OTT platforms. Until now, we have seen many Indian films opting for a direct digital release. Now, we hear that some of the big Telugu releases are going to join that list. Ram's Red is one of them. It is being heard that Red will have a direct release on Amazon Prime Video. The release date will get announced soon.
Initially, the makers of Red planned to release the film on April 9. But just before two weeks of the release, lockdown got announced. Thus, the makers kept the release on hold. Earlier, it got rumored that the movie will have a digital release. But the producers have denied the news. They affirmed that Red will have a theatrical release for sure. It looks like they have changed their mind now. Apparently, Amazon Prime Video offered a lucrative deal and closed the business.
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CREDITS: AMAZON PRIME VIDEO
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